December 22, 2024
Dispute Between Dabur India and YouTuber Dhruv Rathee Resolved, To blur Real Fruit Juice Packaging
Supreme Court

Dispute Between Dabur India and YouTuber Dhruv Rathee Resolved, To blur Real Fruit Juice Packaging

Jun 23, 2024

Last Updated on June 23, 2024 by News Desk

A year-old litigation between Dabur India and YouTuber Dhruv Rathee ended on June 18, with Rathee agreeing to blur the packaging of Dabur’s product, Real fruit juice, in his videos. The video showed the impact of packaged fruit juices on health compared to fresh fruit juices and used the logo and trademark of “REAL” fruit juice.

Single-judge Justice Krishna Rao closed the suit filed by Dabur after recording the contentions of the parties, with both agreeing to Rathee’s suggestion to blur the packaging of Real fruit juice.

The defendant no.1 proposed to blur or use generic fruit juice packaging without prejudice to his rights and contentions, including his right to freedom of speech and expression and to make fair comment.

The plaintiff agreed to the changes made by Rathee in the video, removing any reference or use of ‘REAL’ trademarks, copyright, content, labels, packaging, and advertisements. Dabur did not have any objection to the video being circulated or published on social media

The dispute pertained to the use of ‘REAL’ trademarks by Rathee in a video uploaded on his YouTube channel. Dabur moved the Court taking objection to the same.

In March 2023, another bench of Justice Ravi Krishan Kapur ordered YouTube and other social media platforms to take down or block public access to the video in question.

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